Hyugalife.com, a health and wellness platform backed by Sequoia India’s Surge, has partnered with Katrina Kaif, a leading Indian actor and fitness icon, to promote a healthier lifestyle in India. Ex-Nykaa CFO Sachin Parikh and co-founders Anvi Shah and Neehar Modi founded the platform, which offers over 6,000 health and wellness products such as supplements, health foods, sports nutrition, weight management, and women’s health. Leading brands such as Gynoveda, MuscleBlaze, Optimum Nutrition, Oziva, Plix, and Power Gummies supply products directly to the platform.
Hyugalife.com aims to promote healthier living in India by providing authentic health and wellness products at the fingertips of its users via a one-stop marketplace. The collaboration with Katrina Kaif, who has also invested in the platform, will allow Hyugalife.com to reach an even larger audience.
“I am a firm believer that fitness is more than just working out or eating a healthy diet; it is a way of life,” Katrina said. “Hyugalife.com provides high-quality, authentic products at our fingertips to promote maintaining a healthy lifestyle. I am excited to work with the team to help bring their vision of a healthier and happier India to life.” The collaboration with Katrina Kaif is a significant validation of Hyugalife.com’s mission, according to Anvi Shah, CEO of Hyugalife.com. “We are thrilled to have Katrina Kaif as an investor and partner in Hyugalife.com so that we can all work together to achieve our goal,” Shah said.
